Skip to content
The Author Pays All fifty notes

Why not

The Thing You Know Too Well to See

The things most worth writing down are the ones that feel too obvious to write, and they feel that way only to the people able to write them.

What nobody wrote down here, and what it cost

How the staging database is rebuilt

Asked of the same person seven times

Four minutes each, plus the interruption

7 times

What the deploy order is

Guessed, then corrected by whoever noticed

Wrong on the ninth occasion

9 times

Why the retry limit is three

Re-argued at two planning meetings

The reasoning was in nobody's head

4 times

three things nobody wrote down · 20 occasions it cost somebody something

Three things, twenty occasions, and one customer who noticed.

Home / Why not

Reference

Before adding another required page, managers can the software overview and check whether the underlying bottleneck is missing knowledge, overloaded authors, or unclear ownership.

The broader workflow can also be checked against guidance from Hootsuite.

Six things a team never wrote down because everybody who could write them found them obvious

That the import must run before the reconciliation

Asked, or discovered the hard way

Obvious to three people and to nobody else

6 times

That the staging credentials rotate monthly

Found out when something stopped working

Nobody could remember learning it

4 times

That the client's week starts on Sunday

Two reports went out on the wrong day

Known by the account manager and assumed to be general knowledge

3 times

That the build needs a clean checkout

Twenty minutes each time

The person who knew described it as not worth a page

5 times

Which of the two dashboards is authoritative

Asked in the support channel

Both existed, one was stale, everybody senior knew which

7 times

That deployments pause during month-end

One deployment went out anyway

Written nowhere, observed by everybody who had been there a year

2 times

six things nobody wrote down · 27 occasions it cost somebody something

Six things, twenty-seven occasions. Every one was described by somebody as too obvious to be worth writing. Each was obvious only to the people who already knew it, which is the definition of the problem rather than an argument against the page. One team's own quarter.

Each person on a team carries a set of facts they would not think to state, because stating them feels like announcing that water is wet.

Those facts are, with remarkable consistency, the ones that cost other people the most.

Why the overlap is so exact

The feeling that something is too obvious to write is a feeling about your own knowledge, not about the fact.

It arrives once a thing has been known long enough to stop feeling like information. At that point it is part of how the world looks, and describing it feels like describing the furniture.

The people for whom it is not obvious are, by definition, not the people who would write it. So the fact sits in the one place where nobody can see that it needs writing: inside the head of somebody for whom it is no longer a fact at all.

The shape of these things

They are nearly always short. Most of them are one sentence. The import runs before the reconciliation; the credentials rotate monthly; that dashboard is the stale one.

They are nearly always ordering or precedence. What must happen before what, which of two things is authoritative, when something does not apply.

And they are nearly always discovered by newcomers through failure rather than through asking, because they do not know enough to form the question. You cannot ask which dashboard is authoritative if you do not know there are two.

How to find them

Three methods, in descending order of how well they work.

Watch what people ask. A question asked twice by different people is a candidate; asked three times it is not a candidate, it is an answer waiting to be written down.

Watch what goes wrong in a small way. Near-misses and twenty-minute confusions are the surface signal of an unwritten precedence. The thing to record is not the incident but the fact that would have prevented it.

Ask the newest person what surprised them in their first month, while they can still remember. This window is short — about six weeks — and it closes permanently. After that they have the same blindness as everybody else, and it is nobody's fault.

The objection, and what is wrong with it

The objection to writing these down is that a document full of obvious statements is condescending and nobody will read it.

The first half is a real risk and is solved by where the thing lives rather than by not writing it. A sentence next to the thing it is about — in the runbook, in the script, in the channel description — reads as a note. The same sentence in a general document called Important Facts reads as a lecture.

The second half is mistaken. These are not read front to back by anybody; they are found by somebody with a specific confusion at a specific moment, which is exactly when a one-line fact is worth the most.

The six-week window

The most valuable documentation asset a team has is the person who joined five weeks ago, and almost nobody uses it.

They can still see the shape of the place. They remember which things confused them and which answers they had to extract from somebody. They have not yet acquired the blindness. And they are usually keen to be useful in a way that does not require knowing anything.

Asking them to write down what surprised them is a task they can actually do, that nobody else can do, that takes an hour, and that produces exactly the class of fact this page is about.

It is also, incidentally, the one documentation task where the person best placed to do it is not the person with the least time.

Where these facts should live

A sentence stating something obvious reads very differently depending on where it is put, and the location is the whole difference between a note and a lecture.

  • Next to the thing it describes: in the runbook, the script, the channel topic.
  • In the error message or the comment, where somebody will hit it.
  • At the top of the page about the process it constrains.
  • Not in a general document of important facts, which nobody opens.

The test is whether somebody with the confusion will encounter the sentence without having decided to look for it. Obvious facts are never sought deliberately, because the person who needs one does not know it exists.

What this does not cover

Not everything unwritten is unwritten because it is obvious. Plenty of it is unwritten because it is genuinely hard to write, or because writing it would require settling something, or because nobody has forty minutes.

This page is about the subset that is easy, short, and invisible to everybody who could do it — which is a large subset, and the cheapest one to fix.